M.Sc. in Marketing for the Agro-Food Sector
The Master of Science in Marketing for the Agro-Food Sector is designed to develop skilled marketers and business professionals in agriculture and food-related industries, both in Greece and internationally.
Overiew
The program equips students with the knowledge, skills, and mindset required to succeed in the agro-food sector through a multidisciplinary, blended learning approach combining classroom instruction, online learning, hands-on projects, and research.
Modules
· Entrepreneurship
· Research Methods and Data Management
· Innovative Technologies for Sustainable Agricultural Systems
· Food Marketing and Branding
· Consumer Needs and Trends
· Advanced Topics in Agro-Logistics and Transport
· Advanced Operations Management
· Digital Marketing
· Academic Research for Business
· Domestic and International Sales (Optional)
· International Supplies and Purchasing (Optional)
· Search Marketing (Optional)
· Work Based Learning (Optional)
· Management Accounting / Costing
· Dissertation
Program Highlights
Hands-on Experience
Students engage in market-driven research and collaborate with industry experts.
Flexible Study Model
Evening and weekend classes (online & in-person) accommodate working professionals.
Industry-Relevant Curriculum
Case studies, seminars, and real-world applications shape strategic thinking.
Strong Industry & Alumni Network
Access to a professional network of businesses, cooperatives, and research institutions.
Learning outcomes
– Real-world research projects in food science and technology.
– Seminars and networking events with industry experts.
– Visits to food companies, research centers, and trade fairs.
– Career-building activities in collaboration with industry partners.
– Identify trends in food production and evaluate their environmental impact.
– Develop and implement food safety and regulatory compliance strategies.
– Innovate and improve food products to meet consumer demands.
– Conduct high-level research in food science and technology.
– Launch and manage food-related businesses.
Career Opportunities
Graduates can pursue careers in marketing, sales, logistics, and management roles in the agiculture and food sectors, including:
– Produce and Processed Food Buyer
– Export and National Sales Manager
– Packaging and Logistics Manager
– Marketing and Branding Consultant
– Entrepreneur or Independent Consultant
Admissions
Learn the enrollment requirements to join us.
Academic Requirements
Eligible candidates must hold a B.Sc. degree in one of the following fields:
• Business Studies, Food Science & Technology, Agriculture, Animal Husbandry, Life Sciences, or Social Sciences.
• Applicants from other disciplines (e.g., Industrial & Chemical Engineering) may be considered based on their coursework.
Language Requirements
Applicants must meet one of the following criteria:
• TOEFL (IBT): 80+ or IELTS: 6.5+ (or equivalent).
• Graduates from English-speaking institutions or native speakers are exempt.
Candidates without formal English certification can take the Cardiff Met GETS-HE Test at Perrotis College.
Ready to lead innovation and strategy in the agro-food industry?